How to Get 3,241 Facebook Fans per Day Without Paying for Ads (Incredible Case Study)

How to Get 3,241 Facebook Fans per Day Without Paying for Ads (Incredible Case Study)

Today, I’m going to share a strategy that got Steven Aitchison 3.6 million Facebook fans and continues to pull in 3,241 fans per DAY.

Of course, he must be spending a fortune on advertising, right? Everyone knows you can only build your following that quickly by paying for likes.

But that’s the best part…

He’s not spending a penny on advertising. Every single one of those fans is totally free.

He’s also used the same strategy on seven different Facebook pages in three different markets. It worked every time.

The point?

I might as well just go ahead and say it…

This Is the Smartest Facebook Strategy We’ve Seen

And Steven has executed it brilliantly.

In fact, you can learn a lot just by watching how Steven runs his Facebook page.  We (the team at Smart Blogger) certainly do.

Like most things, it’s not just about using the right techniques. It’s about the mastery of those techniques.

If you follow Stephen’s advice, and you execute it with the same skill, I’m confident you’ll be pleased with your results. Let’s jump in.

8 Steps to Attracting Millions of Facebook Fans

Steven Aitchison’s Facebook Likes

Step #1: Shift Your Focus from Making Money to Helping People


Early on, Steven struggled. He just couldn’t seem to get the traffic or engagement he wanted.

One day though, he realized why:

“I had been asking myself, ‘How do I make more money?’” Steven said. “Then I started asking myself ‘How can I help more people?’” Without realizing it, that simple, six-word question launched his evolution from a money-centered entrepreneur to a heart-centered entrepreneur, and with it, his financial future.

The One Question That Transformed Aitchison’s Facebook Page

“You’ve got to think about the viewer first, and you’ve got to think about what is going to touch somebody’s heart, what’s going to give them an emotional response,” Steven explained. “If you can, think about it from that point of view. Always think about the customer first. It’s not about what you want.”

That unassuming question is the catalyst behind all of Steven’s growth over the last five years. His financial success is proof that persistence, experimentation and smart marketing can combine with a generous heart and people-first approach to build a business.

Step #2: Know Your Audience Better Than You Know Yourself


Most Facebook page owners don’t really know the demographics and psychographics of their readers and, as a result, don’t know who they are talking to. Yet Facebook gives in-depth data on your audience and their preferences within your Insights page. Aitchison’s readership is about 76% women aged between 25 and 54.

“When I am writing or doing video and putting blog posts up, I always have them in mind,” he said. “You can’t put up blog posts about how fantastic men are. You can, obviously, but it’s not going to do as well as if you have a different type of blog post about how fantastic women are, for a silly example.”

Step #3: Don’t Stop at Posting Heartfelt Content — Interact with Your Readers


Steven intuitively follows a two-part content-creation sequence: establishing an emotional connection with readers with content that touches his own heart, and interacting with followers directly.

He makes sure the quotes and images he posts are heartfelt by asking himself if they touch his own emotions and connect with his readers on a deep emotional level. He follows through by being accessible and responding to readers directly. It’s this last step Aitchison feels is the critical piece of the puzzle that most bloggers ignore.

“I think what’s made the page explode is that I’ve really interacted,” Steven said. “Most page owners, when they do Facebook, they put some post up, they put many posts up, but they’re not really connecting with the readers.”

“Readers come back for more when they know they’ve got access to the Facebook page owner, who’ll respond to comments when you’re on Facebook Live, or shout out their name or respond to messages,” he said. He only got someone to help behind the scenes with automatic responses earlier this year.

He believes it’s about creating something readers can belong to and connecting with them with your posts, quotes and videos. “It’s about connecting to something and to somebody as well,” Steven said.

Don’t Stop at Posting Heartfelt Content — Interact with Your Readers

Step #4: Write Your Own “Aha” Quotes that Touch People


Aitchison is a firm believer that quotes can deliver “Aha!” moments that readers remember. When he started actively working his Facebook page, Steven was using quotes from other writers for his image quotes, just like everyone else.

Then he realized he was giving away free marketing, often to dead people, when he himself had written millions of words. So he began to rewrite the thoughts and concepts in his own words, putting his name below the quote. His online and Facebook recognition accelerated from 20 people finding his blog every month by Googling his name to 1,200 people.

Forgiving - Aha Quote

“It first started when I was doing the image quotes. Then it kind of transferred over onto video and now onto the live shows as well,” he said. This tactic is an easy and obvious way of becoming your own brand that leads directly to more traffic, more likes and, eventually, more income.

Step #5: Create Video That Touches People


Aitchison’s entry into video was pure experimentation that triggered a social media epiphany.

He was in his hotel room one night while at a conference in San Diego in 2016 when he decided to try Facebook Live, which had been recently introduced.

“I thought, I’m going to try this and see what happens. I didn’t have anything planned to say or anything. Just went on and just said, ‘Hi, Steven Aitchison here doing a Change Your Thoughts page.’ Then before I knew it there were about 10,000 people on at one time. I’m going, ‘Holy sh–. What’s going on?’”

By the time Steven had finished his first short video, it had about 50,000 total views. He realized there was a huge opportunity to interact with his millions of followers and immediately launched a daily Facebook Live show.

He mixes up his content by playing off his blog posts while talking with readers, doing interviews with people popular in the self-development niche, hosting live and guided meditations and sharing other personal development videos with commentary.

He urges bloggers to face the fear and do it anyway.

“Tech things can happen, but there have been no really awkward moments.”

10 Things to drop from your life right now.

10 Things to drop from your life right now…<3

Posted by StevenAitchison on Monday, November 6, 2017

Step #6: Study Your Posts’ Performance and Promote the Winners


Here’s a statistic that shocks most Facebook page owners, who think 100% of their followers see everything they post. In reality, only about 6% of your Facebook page followers will be shown a post when you first post it, as Facebook tests its popularity.

If your post is shared and commented upon — becoming more popular — Facebook will show your post to more of your followers, but not until it’s sure the post is popular enough according to its algorithm. Popularity breeds popularity in the Facebook algorithm. If your post sits around and does nothing at first, Facebook won’t show it to more of your followers.

Pay attention to the organic winners, give them a boost and let them run, Steven advises. Ignore the losers, which will drag down the overall ranking of your page. Learn from both the winners and the losers, and model the winners.

That’s difficult for most bloggers who believe the problem is that not enough people have seen the post, not that it doesn’t touch people.

Steven tracks the popularity of all of his Facebook posts and reposts the most popular content — the posts that rank higher than his average ranking — every three to four weeks. When the reach and engagement of those popular posts drops below average, he retires them for a few weeks or months, then starts reposting them again since his page will have a new set of followers who haven’t seen that post yet.

He credits this one technique — reposting the winners — with dramatically growing his Facebook page, as repostings often did better than the first posting.

Step #7: Pay Attention to Facebook’s Next Moves


Steven always has one eye on what Facebook is pushing and will shift gears at a moment’s notice.

“You have to experiment and look out for what Facebook is pushing,” he advised. “I call it the Facebook stack. The Facebook stack is really all about checking out what Facebook is really pushing just now, and right now, for example, it’s videos. It’s Facebook Live just now and their own creation, which is Facebook Slideshow. They’re going to give it more reach because Facebook is promoting that automatically.”

Pay attention to Facebook's moves.

Rather than turn a blind eye to the advertising on Facebook, Steven recommends paying attention to what Facebook itself is advertising — a hidden-in-plain-sight clue to what Facebook is pushing at the moment. And be ready to act.

“You have to jump on the bandwagon,” Steven said. “You have to be on the ball and look out for what Facebook is promoting. You have to jump on it. People kind of get stuck thinking Facebook is going to stay the same and you can put the same old kind of blog posts up, and they don’t realize Facebook is changing almost every day.”

Step #8: Always Be Human and Genuine


Despite millions of followers and Facebook Likes, Aitchison said because of the type of person he is, his head is never in the clouds.

“I always question myself, I always question what I’m doing and I always ask the question, ‘How can I help more people?’” If you ask that one question in every area of your business you’ll quickly feel the disconnection when you don’t ask it, Steven said.

“The biggest compliment I keep getting is, ‘You’re really genuine, you’re really authentic,’ and I think that just being yourself really comes across.”go to sleep me one of the little strawberry waters in there to

More Growth Means More People to Connect With and Touch

Steven doesn’t expect that his Facebook page will look the same in a year or two. Nor will his blog or business, except that he’ll be connecting with more people and touching more hearts. He understands that change is the only constant, and he fully intends to roll with Facebook’s direction.

He anticipates his page will evolve as livestreaming becomes more of a focus on Facebook, likely requiring him to upgrade the quality of his live shows to more TV-like quality, in effect creating mini TV shows.

“I think it’s going to be about me getting in front of the camera more,” Steven predicted. “Not something I’m naturally inclined to do, but this is why I’ve been doing Facebook Live for some time now — to get out there, to connect even more with the audience. I see it growing bigger, obviously, along with the challenges.”

He relishes the challenges because they keep him connected to the readers, and it’s that connection that keeps him going.

“I’ll never get big-headed or conceited because I always bring myself back to earth as quickly as I put my head in the clouds,” Steven said. “It’s a nice feeling when people come to you and say, ‘You really changed my life.’

“And I keep on asking the question, ’That’s nice, but the balance is, how can I help more people?’”

Author Bio: Marsha Stopa is senior instructor and coach for all Smart Blogger courses. She’s living her dream in the Blue Ridge Mountains in western North Carolina, where she just bought a fixer-upper among the bears on a quiet mountain with a stunning view.

67 Comments

  1. Ismay Ramus
    Nov 09, 2017 @ 13:07:32

    Excellent and informative information. So glad I came across it

    Reply

    • Steven Aitchison
      Nov 09, 2017 @ 13:22:28

      So glad you enjoyed the article Ismay <3

      Reply

    • Jon
      Nov 18, 2017 @ 10:41:28

      Thank you so much, Marsha.

      You know I’ve already lost hope on facebook page since its decrease on post reach. But as thou said, will try out your shared technique – hope it works for me.

      BTW, thank you for sharing

      Reply

  2. Kassey
    Nov 09, 2017 @ 13:12:54

    Marsha this is a very meaty article not only about Facebook page but also on how to approach writing in general. “How can you help others through your post?” is a very important thing to consider. Writing to serve your audience instead of yourself is a great reminder. I’m bookmarking this to include on my collection of posts that I need to reread.

    Reply

    • Steven Aitchison
      Nov 09, 2017 @ 13:23:06

      Hi Kassey

      So glad you enjoyed Marsha’s article and you got something from it.

      Reply

  3. yasir khan saqlaini
    Nov 09, 2017 @ 13:48:20

    Hey Marsha
    You have shared exellent way for facebook likes. i am really feeling good to learn from here.

    Reply

    • Marsha Stopa
      Nov 09, 2017 @ 15:49:17

      Thanks Yasir. Glad you are learning from them!

      Reply

  4. Akorede Samson Hackosam
    Nov 09, 2017 @ 14:28:05

    In fact, I’m learning new Things from this your Write up, it is full of Fascinating Insights…

    Thanks Marsha…

    Reply

    • Marsha Stopa
      Nov 09, 2017 @ 15:49:35

      You’re welcome!

      Reply

  5. Adewale
    Nov 09, 2017 @ 14:40:28

    Great piece Marsha. I have been toying with the thought of doing Facebook live talks. Just not been brave enough to take the plunge yet. But it’s definitely in the pipeline.

    Reply

    • Marsha Stopa
      Nov 09, 2017 @ 15:50:06

      Thanks Adewale. Take the plunge. Steven did. 😉

      Reply

    • Steven Aitchison
      Nov 11, 2017 @ 01:51:54

      Hi Adewale. Don’t think about it, I would just go ahead and hit that live button just to get your first one out of the way. It’s the first one that’s the hardest, once you do your 1st one you’ll see how easy it is and realise it’s really easy and enjoyable.

      Reply

  6. Jesse Collier
    Nov 09, 2017 @ 17:04:08

    Awesome post Marsha!

    I found your message of “touching other people” through blog posts to be fundamental for most bloggers. As a student and blogging about financial and lifestyle issues that arise with students, I believe I am making a positive impact on their lives. Thanks for reinforcing that message 🙂

    Best,

    Jesse

    Reply

    • Marsha Stopa
      Nov 09, 2017 @ 18:04:06

      Thanks, Jesse.

      Steven’s work is living proof of that message.

      Reply

  7. Saad from The Usual Stuff
    Nov 09, 2017 @ 23:25:22

    While I agree with most of the part, I’m having hard time imagining if it works for all niches. For e.g. if someone’s in online money making niche, it’d be difficult to write content which “touches hearts of the people”.

    Similarly, this soul shaking content takes time to create. So I find it difficult to keep your FB page active. And the advice that I’ve read of many “facebook gurus” is that you got to post frequently on your Facebook page.

    So how can one tackle this situation?

    BTW, you never mentioned what frequency of posting does Aitchison suggests? Or does it matter at all.

    I like the part where Aitchison creates his own quotes and puts his name underneath. However, wouldn’t you be considered arrogant when doing so?

    These are some of the questions that came in my mind while going through this article. However, as always, it was quite informational with valuable insights. I’m myself struggling to get active fans for my FB page so I guess I can put some of the techniques to use.

    Thanks for writing. 🙂
    Saad.

    Reply

    • Marsha Stopa
      Nov 10, 2017 @ 12:12:26

      Hey Saad,

      Great questions. Thanks for taking the time.

      None of this is actually that difficult.

      Steven teaches these techniques to the students in his course, most of whom are in online money-making niches. If you think about it, your potential customers have a problem and are searching for a solution. So showing them you can solve their problem for them does “touch their heart” because it gives them relief. It comes down to knowing your customers so well that you can dial in their frustrations and fears around their problems — the core of your marketing.

      It does take time to create good content, no doubt. But once you know what your readers respond to, as Steven says, you rinse and repeat to a certain extent. You’re not recreating the wheel every time, but giving people what they want and respond to once you recognize the pattern.

      Steven does post frequently — I think somewhere around 4 -6 times a day. He’s adjusted the frequency over time as he’s studied his stats. It does matter because as the post explains, Facebook doesn’t automatically show all your content to all your followers, so you want to make sure you have enough posts going into the pipeline.

      I suppose you could consider claiming your insights as being arrogant, but why give someone else the credit? And why wait for someone to, maybe, give you the credit? I consider it being willing to plant your flag and state what you stand for.

      I hope you give these steps a try.

      Reply

      • Steven Aitchison
        Nov 11, 2017 @ 02:05:35

        Hi Saad

        Thanks for your questions, really appreciate you taking the time.

        Marsha has already answered some questions but I would like to add to add to your point “I like the part where Aitchison creates his own quotes and puts his name underneath. However, wouldn’t you be considered arrogant when doing so?”

        Let me ask you a question – Is it arrogant for someone to write a book and put their name to it or is it arrogant for someone to write a blog post and put their name to it?

        Think of writing quotes as smaller versions of a blog post or a book. The power of a quote should never be underestimated and can literally change someone’s life.

        I remember when I first read this quote from Martha Beck “The way you do anything is the way you do everything” – That quote changed the way I thought about doing the small things in my life in both my business and my personal life.

        When you can write little nuggets of gold like that, you could literally change someone’s life, so why not share it with the world.

      • Saad from The Usual Stuff
        Nov 13, 2017 @ 10:46:08

        Hi Marsha and Steven,

        Thanks for taking time and responding to my comment.

        Yup. I’d definitely give your ideas a try.

        Regards,
        Saad.

  8. Vijay
    Nov 10, 2017 @ 04:07:50

    Excellent tips for facebook page growth.
    I have noted a new thing today that facebook does not show your posts to all your fans but tests it first with 6% fans.
    This is true and I have observed this on my facebook page.

    Reply

    • Marsha Stopa
      Nov 10, 2017 @ 09:47:38

      Thanks Vijay. Glad you have new insight into Facebook!

      Reply

    • DNN
      Nov 11, 2017 @ 10:39:46

      Vijay,

      Facebook I think is an ideal place to market your blog or website. However, you should consider sharing content on numerous social networks after publishing new content.

      Reply

  9. Miranda Hill
    Nov 10, 2017 @ 06:36:10

    Love it! Thanks Marsha for an amazing write up. I particularly loved the 8 Steps to Attracting Millions of Fans. And thanks to Steven for being so open and sharing this gold with us.

    Reply

    • Marsha Stopa
      Nov 10, 2017 @ 09:48:10

      Thanks Miranda. Go forth and conquer!

      Reply

    • Steven Aitchison
      Nov 11, 2017 @ 01:49:51

      Thank you Miranda, so glad you enjoyed this.

      Reply

  10. yasir khan saqlaini
    Nov 10, 2017 @ 12:09:52

    Hey Marsha
    I got confused with uploading pictures on facebook page.
    Should i use Name related pictures on my page or i can post anything?

    Reply

  11. Ally
    Nov 10, 2017 @ 14:51:14

    I really appreciate these suggestions, Steven. Thanks.

    You are a wonderful human being,
    people like you make the world a better place.

    Reply

  12. Mo Bent
    Nov 10, 2017 @ 17:08:24

    Hi Marsha
    This is an excellent article! Blog, FB and Email list are like Avengers!

    Reply

  13. DNN
    Nov 10, 2017 @ 21:39:02

    All good things are possible to those who believe and do the transformation business work.

    Reply

    • Marsha Stopa
      Nov 13, 2017 @ 09:27:41

      Spot on!

      Reply

  14. Debojit Chowdhury
    Nov 12, 2017 @ 01:34:52

    Hey Marsha and Steven,

    Thank-you for posting such an informative and inspirational article. My biggest take-away: “Know Your Audience Better Than You Know Yourself” – but this is not easy. Yes even with all the data Facebook provides (at least for me).

    Some of of you guys are adept marketers, when I say that I mean you’re naturally good at it. I am learning – thank you again guys!!

    Reply

    • Marsha Stopa
      Nov 13, 2017 @ 09:27:08

      We all started from knowing nothing, Debojit. Look at Steven — he lost $50K on Facebook ads before he learned. That’s an expensive education!

      Reply

    • Steven Aitchison
      Nov 15, 2017 @ 01:57:16

      Hi Debojit

      The best advice i can give here is not to think about the stats too much just now and decide what you want to give to the world and then just go out and give. Be yourself in your writing, your live shows, and your posts and your tribe will start to find you.

      Then start looking at your numbers and find more of your tribe.

      As you do this you will become a much more confident person.

      Reply

  15. Megan
    Nov 12, 2017 @ 03:33:31

    Great article and case study. I have been getting more traffic through me facebook group than page. I guess for few niche facebook closed group is good as you can encourage others to share their thoughts and have a good discussion. facebook page is page is great for some others,I mean you cant handle a facebook group of 1 million people right.

    Reply

    • Marsha Stopa
      Nov 13, 2017 @ 09:26:10

      Megan, FB pages and groups have different functions. Once people have gotten to know you through your FB page, the next step is to invite them to a group, which provides more engagement. It can be the next step in your marketing funnel.

      Reply

    • Steven Aitchison
      Nov 15, 2017 @ 02:06:02

      Thanks Megan

      Great point. Groups are an amazing way to build your audience as well. they should go hand in hand.

      Reply

  16. Arvind Kumar
    Nov 12, 2017 @ 08:12:45

    really an eyeopener post….from today I will start thinking the same way and will thinks of helping people than making money…great inspirational article…keep it up..!

    Reply

    • Marsha Stopa
      Nov 13, 2017 @ 09:24:17

      Thanks Arvind!

      Reply

    • Steven Aitchison
      Nov 15, 2017 @ 01:57:47

      So glad you enjoyed this Arvind.

      Reply

  17. DNN
    Nov 12, 2017 @ 18:34:29

    Debojit,

    I’m a little late to the game learning about Flipboard. I discovered it after installing a WordPress plugin on my blog that has Flipboard as an option to share content to after publishing a blog post. So i took a further look into it and started a new FB account. I’m still learning about it but sharing content there now. So far I’m a happy camper. 🙂

    Reply

  18. Ravi Chahar
    Nov 13, 2017 @ 08:41:53

    Hey Marsha,

    Jon has always been one of the most influential bloggers in the whole world. With his new blog, he changed everything.

    And when it comes to Steven and the things mention in this post, it’s really important to think “how to help people?”.

    That’s the basic thing to build your personal brand. Making money from Facebook requires money for sure.

    Ignoring the fact that other pages are also doing great is a mistake. I liked the way you have added Steven’s posts about sharing other’s posts.

    The video content always attracts.

    Though the Facebook predictions can’t be done by everyone. Only experts can understand their move.

    Glad to read this article.
    Thanks for sharing with us.

    ~Ravi

    Reply

    • Marsha Stopa
      Nov 13, 2017 @ 09:23:30

      Thanks Ravi. Glad you enjoyed it.

      Reply

    • Steven Aitchison
      Nov 15, 2017 @ 01:59:34

      Hey Ravi

      Although facebook are more and more becoming a ‘pay to play’ platform, you can still build a huge following and make a lot of money from your Facebook page without buying ads.

      So glad you enjoyed Marsha’s article.

      Reply

  19. Keith Wells
    Nov 13, 2017 @ 09:06:46

    Delighted to read this post. Steve Aitchison is the real deal: a truly authentic guy – yet he’s also wise in the ways of the internet to the extent that not only has he become successful but he’s also helped many others experience success too. A win-win situation. A big shout also out for Jon’s own work: love it!

    Reply

    • Marsha Stopa
      Nov 13, 2017 @ 09:22:46

      Spot on Keith. 😉

      Reply

    • Steven Aitchison
      Nov 15, 2017 @ 02:00:44

      Thank you so much Keith for your support, I so appreciate you.

      Jon is an amazing person as well, totally agree with you here 🙂

      Reply

  20. DNN
    Nov 13, 2017 @ 11:34:28

    Debojit,

    Sometimes, Facebook data gets quite confusing. This is when you have to diversify your strategies and craft like Craftmatic. L 🙂 L

    Reply

  21. KC Procter
    Nov 13, 2017 @ 12:58:56

    Wow! This is really encouraging for someone starting over with a new Facebook page, and who is tired of the “standard” marketing tactics and tricks. It’s refreshing to see an emphasis on care and authenticity is rewarded. Looking forward to putting this strategy into practice.

    Reply

    • Steven Aitchison
      Nov 15, 2017 @ 02:02:24

      Thank you KC

      Honestly, if you can get into the mindset of asking ‘What do my readers want’ you won’t go far wrong.

      Yes you may still have to advertise to grow your page quicker, but it’s not completely necessary. Advertising only accelerates your progress.

      Reply

  22. Yasar Ali
    Nov 14, 2017 @ 02:35:06

    Wow!
    Great tips.
    Adding FB Page like button to WP blog can also increase likes when done smartly.

    Cheer,

    Reply

  23. David
    Nov 14, 2017 @ 10:32:23

    The best way to get facebook fans is that you post relevant and attractive content.Video posts get more exposure than text posts.The bottom line is that you provide solution to your audience so they can click on your posts and become fans.

    Reply

    • Steven Aitchison
      Nov 15, 2017 @ 02:03:12

      Exactly David. Give your readers what they want and then teach them what they need 😉

      Reply

  24. Sathish Arumugam
    Nov 14, 2017 @ 11:29:19

    Marsha & Steven,

    This is a wonderful article. Too motivational and inspiring. Loved the part about connecting with the audience. Above all factors, that is very important. Interacting with the followers imbibes confidence in them. Also, it provides credibility to our page and posts. Facebook Live has helped us achieve this connection.

    Cheers to you Steven for being a wonderful human.

    Regards,
    Sathish Arumugam.

    Reply

  25. Vivek Bisht
    Nov 15, 2017 @ 00:43:01

    Hello Marsha & Steven
    Thank you for this informative and motivation article. You nice explained some serious tricks about to make a great business on facebook.
    thanks again

    Reply

  26. Yasar Ali
    Nov 15, 2017 @ 03:11:59

    Incredible Tips!
    Increasing fans of FB Page is quite important as an Email Marketing as.

    Got something new Today!

    Thanks.

    Reply

  27. DNN
    Nov 15, 2017 @ 08:26:58

    Let me guess. Sending out a mass e-mail promotion to subscribed e-mail recipients and asking them to “Like my Facebook page?” 🙂

    Reply

  28. Emmanuel
    Nov 15, 2017 @ 22:18:55

    Wow Steven, your success record inspires me.

    I’m definitely going to give this a shut.

    Video is trending hard now.

    I also noticed Facebook is pushing their audience network really hard but not much money is made from there.

    I have long ago stopped tasking my fans to buy and buy.

    Thanks. Marsha, you did an awesome work here.

    Reply

  29. Nathan Segal
    Nov 17, 2017 @ 16:04:49

    Hello Steven,

    This is a great article in so many ways. Several things come up. First off, I would like to interview you on our podcast which is called, “The Thought Hackers.” Our main focus is working with people who have come from a place of trauma to where they have not only survived, they are thriving – and they have a message to share. In every case, there was at least one major turning point which allowed them to live the lives they have today. We also interview experts on the forefront of mind development. I think you will enjoy what we do.

    The second part, assuming you’re open to it is being a guest on your podcast. There are two of us I’m suggesting for that. Myself, since I’ve recovered from PTSD and I have some valuable information to share with your audience. And the second reason is I think you would enjoy interviewing my coach, Hamish Bayston, the man who freed me from my PTSD.

    I look forward to hearing from you.

    Reply

  30. SMN Zaman
    Nov 18, 2017 @ 11:44:50

    Hi Marsha,

    The no#1 point is the core of everything else. Whatever you do whether it’s online or offline, your main focus should be to help your audience.

    If someone only focuses on helping others, then a magic can happen for sure.

    And, the magic will not only attract fans from FB, but also entice them from any platform.

    Regards,
    SMN Zaman

    Reply

  31. Søren Pedersen
    Nov 19, 2017 @ 10:08:49

    You totally know this stuff works, when you reverse the tips and look at how awful they would be:
    1.Shift your focus from helping people to making money.
    2. Know yourself better than you know your audience.
    3. Stop Posting heartfelt content – don’t interact with your readers…
    4, 5, 6, 7, 8…
    My point: I hope It comes natural to people to ALSO behave on the internet and show their personal – human – side.
    That being side, it is always nice to see people carrying out this simple approach with success.
    Thanks for reminding me with your article 🙂

    Reply

  32. Charlotte Schmidt Soerensen
    Nov 20, 2017 @ 14:54:12

    Hello Marsha and Steven,

    The fact that you need to be honest and personal in your writing is a consequence of the vast amount of material out there today. Many people receive a huge amount of mail, newsletters, notifications etc. daily, and I think most of them actually want to read it all – only they don’t have the time. So they automatically direct their attention to content that is real and personal because they can relate to it. It’s what gives them inspiration in their everday lives. I think the demand for personal and emotional writing is increasing and it goes for almost all types of online content.

    Good for you Steven – and thank you for setting an example.

    Reply

  33. Sonia Simone
    Nov 20, 2017 @ 17:33:03

    Really super post, guys! There’s a lot of meat here.

    I can’t figure out what “”go to sleep me one of the little strawberry waters in there to” means, though. 🙂

    Reply

  34. uthman saheed
    Nov 21, 2017 @ 02:26:03

    I paid a lot of money on facebook fan page to get audience. Its unfortunate its no longer converting. I wished to had gotten this tips so I won’t spend.

    Reply

  35. Amilaa Anderson
    Nov 21, 2017 @ 08:21:24

    well-researched, thought and inspiration provoking! Loaded with great info. I’m in the process of taking a different approach to my coaching, and this is a perfect resource to save. Thank you for the perfection!

    Reply

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