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Social Media Strategist (SiteGround)

Full-time position, health insurance, room to grow


We are looking for an experienced Social Media Strategist to join our Brand Marketing Team. The selected candidate will be responsible for planning, developing and implementing SiteGround’s overall social media strategy in order to support and improve online presence, web traffic and brand awareness and create engagement with the company’s news and activities.


  • Design effective social media strategies to achieve SiteGround’s short-term and long-term marketing goals;
  • Suggest, create and publish original and engaging content for social media;
  • Plan and maintain the social media calendars for SiteGround profiles with different audiences, which adequately reflect trending topics, announce company news and events, and create opportunities for engagement with social media followers;
  • Оrganize the production and posting of content on time, following the social media calendar timeline;
  • Optimize the social media posts’ format and schedule to increase engagement and performance;
  • Write engaging copy which presents trending topics, company news, and events in an attractive and engaging manner on social media;
  • Effectively grow our social media followers base;
  • Interact proactively and engage directly with SiteGround’s followers to maintain our brand voice and positive image;
  • Come up with ideas and produce additional SM campaigns to attract, engage and retain followers and increase brand recognition on social media;
  • Monitor performance metrics on all social media, proactively seek an explanation for highs and lows to maximize results, and provide insights;
  • Monitor trends, competitors, and leading companies to learn best practices and identify new opportunities for effective social media engagement;
  • Manage to research, coordinate and curate news and content promptly from influencers, partners, thought leaders, etc., to increase SiteGround brand voice and awareness;
  • Collaborate with Product, Marketing, Content and Design teams for creating social ‘hype’ regarding new launches.


  • At least 3 years work experience as a Social Media Strategist or Social Media Manager;
  • Excellent skills to identify target audience preferences and build content to meet them;
  • Great  written and verbal communication skills in English;
  • Strong analytical and problem-solving skills;
  • Ability to effectively manage multiple tasks; 
  • Purpose-driven, self-motivated and focused;
  • Fluent in English.


  • Extensive hands-on training;
  • Working with the latest technologies;
  • Attending IT conferences worldwide;
  • Competitive salary with achievement bonus;
  • Opportunity for personal and professional growth;
  • Fast-paced and constantly changing environment;
  • Young and diverse team of passionate and self-motivated professionals;
  • Friendly company culture built entirely around people’s happiness;
  • Excellent working conditions with lots of benefits;
  • Free company restaurant with our own chef team;
  • Free fitness center in the office with our own instructors;
  • Carefully designed office environment to stimulate your productivity, including spacious game room;
  • Reduced working hours every Friday. 

Company: SiteGround

Compensation: Competitive salary + achievement bonus

Location: Sofia, Bulgaria

Work Remotely: Partially

Option to work remotely whenever you need to