You know exactly how it happened.
When you set up your blog, you installed a free WordPress theme and told yourself it was “just until you have a few readers.”
You had every intention of upgrading to a premium theme down the line.
But months or even years later, you’re still cruising along on a freebie theme.
Of course, upgrading it is still on your to-do list, but you have so many other things to do.
So it never gets done.
Even though you may not realize it, your free theme could be costing you big time.
But how can you find out for sure?