Write better posts.
Go to any site about blogging and you’ll see some variation of this advice.
Need more traffic? Write better posts.
Want more comments? Write better posts.
And on the surface, it sounds like sage advice.
But when you think about it, it’s kind of like a track coach telling an athlete: “If you want to win an Olympic gold, run faster.”
Well thanks Captain Obvious, but the problem isn’t a lack of effort.
I mean, raise your hand if you’ve ever sat down in front of your computer and intentionally written a bad blog post.
Write better posts might be great advice for the occasionally lazy blogger with a gift from the writing gods, but what are the rest of us supposed to do?
You know, we mere mortals who are willing to work our butts off and spend the hours it takes to produce great content but need a little help with the how.
The good news is that those great writers and artists who seem to have had their talent handed down from above didn’t start out great.
In fact, many of them only got there by using a dumb technique that you can shamelessly steal.
And it’s so brain-dead simple, you’re going to wonder why the hell you didn’t work it out for yourself.