About Jon Morrow

Posts by Jon Morrow:

Why You Shouldn’t Start a Podcast or YouTube Channel (Seriously)

Why You Shouldn’t Start a Podcast or YouTube Channel (Seriously)

You’ve seen it for yourself. These days, there are a gazillion different ways to broadcast your thoughts online.

Blogging, podcasting, YouTube, Instagram, Snapchat — the options are overwhelming. Are you supposed to do all of them? If not, which ones are most important? What if you are talented in one medium and terrible in another?

ARGH! It’s so confusing.

Well, here’s the good news:

In this post, I’ll do my best to answer those questions. Even better, I’ll give you answers that include taking things off your plate, not putting more things on.

In other words, everything is about to get a whole lot simpler. Let’s jump in.
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WordPress Hosting: A Brutally Honest Guide That’ll Save You Money

WordPress Hosting: A Brutally Honest Guide That’ll Save You Money

This is painful to say, but…

Most of what’s published out there about WordPress hosting is total BS.

Not just incomplete information. Not just half-truths.

I’m talking outright lies and boldfaced scams.

You can’t even get straightforward answers to basic questions like…

  • Should you go to the trouble of setting up a WordPress site or just start a blog for free on Medium?
  • Which company is good? Who can you trust?
  • What’s the difference between all the different options?

It’s infuriating, but listen…

I make money blogging because I have built and run some of the most popular blogs in the world, scaling them from nothing to millions of visitors per month. During that process, I learned a lot of valuable lessons — often the hard way — about what makes a good WordPress host.

And today, I’m publishing the guide I wish somebody had given me.

It’s brutally honest. It’s full of technical details (that I do my best to explain). It’ll also save you tons of time and money.
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5 Things Nobody Tells You About Making Money in Your Underwear

5 Things Nobody Tells You About Making Money in Your Underwear

That’s the dream, right?

No dragging your butt out of bed at an ungodly hour, sitting in traffic, being stuck inside an office all day, and slaving away your life for a measly paycheck.

Instead, wake up whenever you feel like it, saunter over to the laptop in your skivvies, and sip a cup of java while you “work.” Take a vacation whenever you want, spend time with your loved ones, and travel the freakin’ world.

Hell, yeah…

Too bad it’s just a fairytale, though. We’ve all seen the scammy ads about making $80 an hour filling out surveys, starting your own online store in a “virtual mall,” making megabucks from reselling old crap on eBay or Amazon. There are a gazillion different variations, all of them promising you easy money, all of them stoking your hope of a better life, all of them a little too ridiculous for you to believe in, even though you really, REALLY want to believe.

But you’re not a fool. You know they’re not telling you the truth. It can’t be as easy as they make it sound.

And you’re right. I’ve made my living on the Internet for eight years now, and while it’s certainly nice, there’s also a lot nobody is telling you. Not because it’s a secret, but because most people don’t actually want the truth. They want to believe it’s easy, fun, straightforward.

If anything though, it’s the opposite, and that brings us to the first lesson:
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20 Ways to Be Just Another Mediocre Blogger Nobody Gives a Crap About

20 Ways to Be Just Another Mediocre Blogger Nobody Gives a Crap About

A troubling thought, isn’t it?

You’re slaving away at your blog, but you can’t help wondering if you have a shot in hell of getting anyone to read it.

What makes you any different from the millions of other bloggers hoping for attention?

You’re all doing the same stuff. Cranking out posts, messing around on Twitter and Facebook, leaving comments on popular blogs — you know, the usual.

But nobody gives a crap. Readers have seen it all before. You’re not offering anything new, so why should they hang around?

Good question. And the problem is, you don’t really have an answer.

Most of the time, you feel like you’re stumbling around in the dark. You can’t tell what’s working and what’s not. It feels like a big, never-ending guessing game.

Maybe you came here to find some answers. Maybe you’re hoping I’ll tell you what to do.

But I won’t.

Not because I don’t want to, but because sometimes you can’t understand what to do until you first understand what NOT to do. So, let’s start there.

Here’s a big, fat list of ways to be a mediocre blogger. How many are you guilty of?

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For All the Entrepreneurs Confused about How Content Marketing Actually Works

For All the Entrepreneurs Confused about How Content Marketing Actually Works

Let’s start with a simple question…

How, exactly, does content marketing make money?

Because that’s the end goal, right?

You’re not hunched over your keyboard, racking your brain for attention-grabbing ideas because you enjoy it. You expect to get clients, sales, or some other tangible result for your business. Maybe not today, maybe not tomorrow, but sometime in the future, all that work you’re putting into creating and publishing content had better pay off.

Except… what if it won’t?

What if your entire understanding of the way content marketing works is wrong?

What if all the time you’ve invested into starting a blog and creating content was, in fact, a senseless waste of time, never possessing even the slightest chance of turning a profit?

It would be a tragedy, and yet I believe that’s precisely what’s happening. Not just to you, but to millions of entrepreneurs around the globe.

Is it because content marketing is just a fad? Or worse, an elaborate hoax?

No. On the contrary, I believe the hype is totally justified. If you execute the right content marketing strategy in the right market, the results are breathtaking.

But that rarely happens. There are lots of reasons why, and I might eventually write a short book explaining them all, but by far the biggest reason why most entrepreneurs get crappy results is they completely misunderstand what content marketing is about.

Here’s what I mean…
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